Under the state monopoly system, the tobacco industry's core mission is to safeguard national interests and consumer welfare. However, persistent issues such as counterfeit cigarettes, illicit tobacco products, and unauthorised distribution have long hindered the sector's healthy development. Traditional regulatory methods face challenges including difficulty in tracing products, gathering evidence, and achieving operational efficiency. With the maturation and application of one-item-one-code technology, assigning a unique identity identifier to each cigarette pack enables comprehensive, closed-loop, precision-based, and intelligent oversight from production to retail outlets. This approach effectively resolves these longstanding problems.
Consumers are increasingly concerned about product authenticity and quality, and coding provides them with a convenient means of anti-counterfeiting and traceability. By scanning the code, consumers can verify product authenticity, access production details, and track distribution channels, thereby enhancing their confidence in the product. Simultaneously, businesses can utilise coding to establish membership programmes, offering services such as reward points redemption, which boosts consumer loyalty and enhances the overall shopping experience.
Moreover, the integration of QR codes provides new technological tools to enhance the tobacco monopoly governance system, elevate administrative capabilities, and propel the industry's high-quality development and modernisation. This facilitates the elimination of non-market interference, supports the implementation of the ‘major brands, major markets, major enterprises’ strategy, and promotes the sustainable development of the tobacco sector.
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